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Quick Quack Car Wash boosts Facebook ad performance by 34%
As a marketing professional, you understand the significance of effective ad campaigns and the metrics that drive success. In today’s competitive landscape, reaching the right audience while minimizing ad spend is crucial to getting the results you need to drive sales. Look no further than the success story of Quick Quack Car Wash, one of […]

More than mapping: The key to real estate success
In today's rapidly evolving business landscape, data reigns supreme. But it's not just about having access to the right information; it's about making it work for you. Have you ever found yourself drowning in data, unsure of how to transform it into a solid expansion strategy? Read on to discover how you can harness large-scale A.I. to efficiently unlock actionable insights.

How to supercharge your SMB’s growth with SiteZeus
Supercharge your emerging brand’s growth with SiteZeus SiteZeus makes it easy to support your small or midsize business with a time-tested growth strategy. Explore how you can use the latest real estate, sales, development, and marketing technology to build your brand’s future one data-driven decision at a time. Grow with greater confidence Strategically plan territories […]

Harnessing behavioral and geosocial segmentation for high-converting campaigns
Create on-point videos that make consumers stop scrolling In today’s digital landscape, video content has become especially popular. The versatility of this format makes it a go-to for marketers, helping them connect with their audience across multiple channels and stages of the buyer’s journey. Creating immersive experiences: videos that hit home With insights from SiteZeus […]

Searing success: Southern Steer Butcher teams up with SiteZeus to stake its claim in the meat industry
With a commitment to providing sustainably sourced artisanal meats, Southern Steer Butcher prides itself on offering a wide selection of cuts, from juicy steaks to succulent beef roasts and homemade sausages. In addition to fresh meats, the brand sells complementary products like gourmet rubs, marinades, side dishes, and specialty sauces. But at Southern Steer, it's not just about the food; it's also about the experience. Master chefs and novice cooks alike can rely on the staff’s expertise and food prep classes to find the ideal cuts, flavors, and wine pairings for their next culinary creation.

The skinny on segmentation
You know why you’re reading this article — it’s because you understand that identifying your target audience is the key to creating successful marketing campaigns. It’s the surefire way to tailor your messaging and marketing strategy for better results, whether you’re measuring those in terms of engagement rates, new leads, or customer loyalty. By organizing […]

Master your growth: sell franchises, develop sites, and optimize operations
Master your growth: Sell franchises, develop sites, and optimize operations Thanks to our merger with franchise-development company Synuma, we’ve expanded the SiteZeus Growth Suite to include SiteZeus Sell and Build. These data-driven solutions allow you to accelerate your growth through franchise-focused CRM software, comprehensive project-management tools, advanced financial planning, and custom assessments. Scale your franchise […]
Revolutionizing franchise growth: End-to-end territory management and exclusive access to third-party-delivery data
Revolutionizing franchise growth: End-to-end territory management and exclusive access to third-party-delivery data Couldn’t make it to our innovation forum at RLC 2023? Watch the replay to see how SiteZeus can help you make strategic franchising decisions, streamline portfolio expansion, and optimize your omnichannel approach. Use these presentation slides to follow along. Thanks for watching Like […]

The top 10 marketing challenges of 2023 (and how to overcome them)
Developing and executing a marketing strategy can be daunting given the ever-changing digital and social media landscapes. Whether you're working for a small business or a large corporation, you're likely to encounter some common setbacks as you launch new products and adapt your approach to meet consumers’ evolving expectations. Here are the top 10 struggles of today’s marketing teams — and how to tackle them.

ICSC 2023: the place to be for brands serious about scaling their concept
Every year, the International Council of Shopping Centers (ICSC) hosts an impressive conference for companies in the marketplaces industry. ICSC Las Vegas 2023 is already shaping up to be a memorable event, with over 18,000 leaders registered to attend.
Whether you’re in the restaurant, grocery, c-store, finance, or fitness industry, you’ll find plenty of networking and dealmaking opportunities among the sea of booths. Mark your calendars for May 21–23 to join us at this high-profile trade show!

Hear from SiteZeus at RLC 2023
The Restaurant Leadership Conference is where industry leaders from across the country come together to exchange ideas and close deals. Featuring more than 100 keynote speakers and 1,350 senior executives, this trade show will offer the insights you need to identify the best opportunities for your brand. This year’s event will be held from April 16 to 19 at the JW Marriott Phoenix Desert Ridge Resort and Spa in Phoenix, Arizona. Meet us there!

SiteZeus merges with Synuma to create an end-to-end enterprise solution
TAMPA, Fla., March 29, 2023 — Data-analytics company SiteZeus is merging with franchise-development platform Synuma to help multi-unit brands grow faster by leveraging comprehensive solutions for franchise sales, site development, and operations management.