Big Data

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Resources
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Building a real estate toolbox for the emerging brands

Today’s digital society is giving people an expectation for immediate results. People want it now, in real time. The same phenomenon is occurring among emerging brands and franchisors serving daily needs who have been encouraged to sell franchises quickly, in some cases without regard to necessary economies of scale in marketing and other support services. But what cost does that rapid expansion have on profitability and long-term success?

Events
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Upcoming Webinar: A faster, more accurate, data driven predictive model that’s free to try

Join us October 24th, at 2 P.M. ET as Keenan Baldwin, SiteZeus Co-Founder, and Robert Cherrington, SiteZeus EVP of Sales, walk us through this unique offering.

Site Selection
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The importance of testing your assumptions

As a researcher and strategic analyst, I have on numerous occasions been asked subjective questions in support of the decision-making process for new store approvals; to which I have appropriately responded with a subjective response.

Site Selection
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Embracing A.I. means letting go of “Old School” methods

There is no question that tech has come a long, long way over the past 25 years. Computers, the Internet and smart phones have dramatically changed the landscape. Ironically, the way people accept, embrace and adopt technologies seems to have changed very little. There are those early adopters and first movers, and then there are those that let fear and doubt slow their decisions.

General Retailers
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Five questions all potential franchisees need to consider

Investing in a franchise is an excellent way to build your own business under the umbrella of an established and trusted brand. However, as with any business opportunity, it’s important to ask the right questions before you make an investment decision.

General Retailers
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Retail in a Gen Z world: The kids will be ignored no longer

A whimsical, worldly, and well-disposed thirteen-year-old: seemingly a wonderful and wealthy opportunity for any retailer. However, this opportunity, which we now understand as the Generation Z shopper, comes with new challenges associated with an unfolding, untested digital marketplace. Staying ahead of the curve of consumption is crucial as Generation Z teens begin to shop en masse.

Data Partners
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INRIX site selection: Taking the risk out of retail real-estate decisions

Forward thinking retailers are increasingly embracing big data in their business decisions when choosing new store locations. Using INRIX big data, site-selection companies help retailers pinpoint their target demographics and see where shoppers are coming from and analyze the potential profitability of millions of retail locations.

Site Selection
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What’s ahead for location intelligence tools in 2018?

Site selection technology is continuing to evolve rapidly and drive transformative change to “old school” site selection practices and methods. SiteZeus is on the cutting edge of that transformation with its location intelligence platform that is powered by the latest in AI and machine learning predictive analytics. Co-founder Keenan Baldwin recently shared his insights on what’s ahead for location intelligence.

Featured In
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Honored to take part in the 10 Best Tech Startups in Tampa

The Tech Tribune staff has compiled the very best tech startups in Tampa, Florida. In doing our research, we considered several factors including but not limited to: revenue potential, leadership team, brand/product traction, and competitive landscape. Additionally, all companies must be independent (un-acquired), privately owned, at most 10 years old, and have received at least one round of funding in order to qualify.

Events
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Global best practices 2018 recap

"My experience at Global Best Practices was amazing!" Told by Tyler Carlson, VP of Sales for SiteZeus // During the course of the calendar year SiteZeus attends, sponsors, or exhibits at over a dozen shows. Every trade show and/or conference has its own unique set up; from the attendees, to the overall experience...

Webinars
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Get the location and customer insights you need

Enjoy the 5th Edition of “Does data have a seat at your table?” focused on the addition of data from Environics Analytics, one of North America’s leading data and analytic companies. We’ll show you how to access authoritative demographic data to analyze sites, profile customers and determine sales potential.

Webinars
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How to leverage Location Characteristics and Competitor Sales Comps in your predictive model

Enjoy this webinar, as Keenan Baldwin, Co-Founder & Co-CEO, takes you through these valuable features. We'll demo them and address their benefits, in a world where every data point matters.