Major Burger King franchisee Dhanani Group partners with SiteZeus
TAMPA, Fla. (August 16, 2017) —The Dhanani Group is teaming up with SiteZeus®, the leading location intelligence platform for restaurants and retailers. The strategic move will elevate the franchise conglomerate to new levels with big data analysis and machine learning.
Tampa, FL —August 16th, 2017— The Dhanani Group, a major Burger King and Popeyes franchisee, has signed on with SiteZeus® to take advantage of the most cutting-edge site selection and retail optimization tools the industry has to offer.
Texas-based franchise operator The Dhanani Group owns over 500 Burger King and 170 Popeyes locations in Texas, New England, Chicago and Minneapolis. No stranger to restaurant success, the company is the latest of fast-food and QSR chains to look to SiteZeus for data management, analysis and insight for a safer, more confident expansion process.
SiteZeus, the leading SaaS location intelligence platform, specializes in powerful data visualization and site selection technology. With an accessible cloud based subscription backed by a powerful and expansive data set, SiteZeus offers clients unparalleled confidence in tackling the risky location-based challenges restaurant owners and operators face constantly.
“We have a lot to learn from The Dhanani Group as a best-in-class operator. During the last 25 years, they’ve built one of the largest independent franchise operations in the country and our team is looking forward to being part of their journey for the next 25 years of growth,” Keenan Baldwin, Co-CEO and Co-Founder of SiteZeus said.
We are thrilled to be taking advantage of SiteZeus’ cutting-edge platform. As a high-volume restaurant operator, it’s important that we continue to look for the best tools and technologies on the market, and it’s clear that SiteZeus is the leader when it comes to big data and location intelligence,”
Shoukat Dhanani, CEO of The Dhanani Group
As the retail industry continues to evolve, operators are facing increasing pressure specific to location based decisions. More and more, retailers are turning to SiteZeus to facilitate and augment strategy and technology.
About SiteZeus
Founded in 2013 and based in Tampa, Florida, SiteZeus is a SaaS company dedicated to helping emerging and established multi-unit businesses accelerate their growth.
Its flagship product, SiteZeus Locate, is a comprehensive location-intelligence platform empowering real estate teams to maximize revenue through strategic expansion and portfolio optimization. It combines a company’s store-level information with leading third-party data sets to offer territory management, sales forecasting, white-space analysis, sales impact studies, customer segmentation, and portfolio optimization.
SiteZeus is now applying its innovative, data-driven approach to help marketing teams more efficiently identify, analyze, and reach their target audiences. SiteZeus Market offers customer segmentation based on real-time behavioral data, allowing marketers to truly understand customers’ interests and seamlessly launch digital campaigns.
For more information on how SiteZeus can help your company grow, contact info@sitezeus.com.
About Dhanani Group
Since beginning in the gas and convenience store business in 1976, The Dhanani Group has grown to become one of the country’s largest franchisees for Burger King Corp. and Popeyes Louisiana Kitchen Inc. Shoukat Dhanani, Founder and CEO, believes that a hands-on approach in operations is the key to growth and success. The group began franchising Burger King locations in 1994 and has continued to acquire more, now with over 800 locations of various restaurant chains.
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