SiteZeus announces partnership with Planned Grocery
A new era in market planning for grocery brands
TAMPA, Fla. (May 18, 2020) — SiteZeus is thrilled to announce its partnership with Planned Grocery, a fully integrated data set focused on tracking the development cycle of grocery stores nationwide. This alliance represents a new chapter in unlocking true market potential for the grocery sector.
SiteZeus, an A.I.-powered predictive modeling platform, enables grocery brands to make enhanced market-planning decisions quickly. Its recent addition of Planned Grocery data offers multi-unit brands immediate insight into competitors’:
- Expansion plans
- Store characteristics
- Planned opening dates
- Store sizes
- Locations
- Development statuses (e.g., proposed, planned, under construction, recently built, dead deal)
The integration of such data into SiteZeus’ global predictive model empowers grocery brands to maximize ROI. This is accomplished by analyzing the impact of expansion on current portfolio performance, understanding how competitor growth can jeopardize profits, and developing an optimization strategy for existing locations — all within hours.
Success in grocery also requires preservation of market share and informed expansion into promising markets. Access to an on-demand grocery data library within a predictive-analytics platform offers advantages in both areas. According to SiteZeus CEO, Hannibal Baldwin, “considering the lean profit margins in the grocery vertical, a sophisticated, robust, and cost-effective analytics platform is key to decision-making. Within our partnership, all of this can be achieved at greater speed than ever imagined.”
Grocery brands will no longer wait weeks or months for the results of expensive research initiatives. In fact, Planned Grocery CEO David Beitz commented that, “with the grocery sector thriving and undergoing rapid change, we are excited to partner with SiteZeus to offer clients the added contextual data they need to make enhanced market-planning decisions with a click of a button.”
By combining forces, SiteZeus and Planned Grocery will empower grocery brands to grow confidently — ahead of the competition — and make better decisions, first.
About SiteZeus
Founded in 2013 and based in Tampa, Florida, SiteZeus is a SaaS company dedicated to helping emerging and established multi-unit businesses accelerate their growth.
Its flagship product, SiteZeus Locate, is a comprehensive location-intelligence platform empowering real estate teams to maximize revenue through strategic expansion and portfolio optimization. It combines a company’s store-level information with leading third-party data sets to offer territory management, sales forecasting, white-space analysis, sales impact studies, customer segmentation, and portfolio optimization.
SiteZeus is now applying its innovative, data-driven approach to help marketing teams more efficiently identify, analyze, and reach their target audiences. SiteZeus Market offers customer segmentation based on real-time behavioral data, allowing marketers to truly understand customers’ interests and seamlessly launch digital campaigns.
For more information on how SiteZeus can help your company grow, contact info@sitezeus.com.
About Planned Grocery
Planned Grocery is a fully integrated grocery dataset that was created for organizations seeking to have a better pulse on the current nationwide grocery expansion. The dataset that includes thousands of locations across the United States, specializes in tracking the development cycle of grocery projects, and provides the intelligence required to perform site selection analysis in the grocery sector. To learn more about Planned grocery contact info@beitzanddaigh.com.
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